The American Association of School Customer Service (AASCS) was established with the specific purpose of assisting schools – and school people – in developing and sustaining excellent customer service habits. The AASCS believes that quality service has a significant impact on student achievement, employee recruitment and retention, parental engagement, community investment and overall school/district productivity.
This organization is the instrument of change for school systems seeking to build positive relationships with their respective communities. Change is accomplished when educators both demand and implement excellence in customer service.
President Jeff Nash is nationally known as the “school customer service guy,” and is frequently brought in to speak, train, audit or consult with schools and districts from coast to coast.
About Jeff Nash
Jeff started his career in the Wake County Public School System as a teacher, then served as a coach, department chair, school administrator and central office administrator. He later worked in Durham Public Schools as Chief Communications Officer, and Chapel Hill-Carrboro City Schools as Executive Director of Community Relations and later as Chief Communications Officer. Along the way, he has served as host of multiple education-related television shows. He was elected President of the North Carolina School Public Relations Association and Regional Vice President of the National School Public Relations Association, with jurisdiction over seven state chapters plus Puerto Rico and the Virgin Islands.
Jeff’s baptism into customer service came back in 1999 when he had the bright idea that “somebody” in his school district should open a welcome center. The superintendent loved the idea, and, six months later, Jeff became that somebody.
In 2003, while working on his doctorate at the University of North Carolina, Jeff had the notion to begin his own consultancy. The firm quickly developed a nationwide reputation. In 2009, Jeff published his first book, “Rock ‘n Roll Customer Service.” In 2020, Jeff published his second book, “The Friendly School: A Front Office Guide to Excellent Customer Service.”
Jeff resides in Apex, North Carolina.